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CAMP KESEM LAUNCHES GIVE A LAUGH CAMPAIGN

LAFAYETTE, CALIF. – Camp Kesem launches its national Give a Laugh Campaign today as a way to honor parents everywhere this Mother’s and Father’s Day. Calling themselves “the official sponsor of laughter,” Camp Kesem is a network of free one-week sleep away summer camps and year-round social circles for kids ages 6 to 16 whose parents have or had cancer. Their ultimate mission is to bring joy and laughter back to these invisible victims.

“Laughter can be hard to come by when a family is struck by cancer,” said Chief Executive Officer of Camp Kesem National Jane Saccaro. “At Kesem, we provide laughs even during hard times, so we decided to share that joy and spread the word about Camp Kesem this Mother’s and Father’s Day with our Give a Laugh contest.”

The contest calls for people of all ages to submit video clips of their best laugh from May 12, Mother’s Day, until June 2. Camp Kesem will then select the top five to ten videos and open up voting to the public through Facebook and their website for the best laugh from June 3 to June 14. The laughs sent in will also become a part of their Mother’s and Father’s Day card collection for 2014. The winner (who will receive 12 Giordano’s world famous Chicago pizza packages of two pizzas each, for a total of 24 pizzas (winner’s choice of ingredients – one pizza package each month, for 12 consecutive months), from Giordano’s nationwide frozen pizza program) will be revealed on Father’s Day, June 16 when the final video will be tweeted and posted by celebrities, shared on YouTube and played at national Camp Kesem and partner events. For more information, visit http://goo.gl/vwsKZ or campkesem.org.

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